from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
This Public Affairs Course equips you with practical skills to manage smart-device privacy concerns in the US, drawing from key incident case studies, current consumer demands, and regulations. You'll learn to set clear goals, develop trustworthy messages, identify stakeholders, organise quick responses, and prepare effective statements, while monitoring media sentiment, engagement, and metrics to safeguard and restore brand confidence.
Elevify advantages
Develop skills
- Smart device privacy understanding: analyse US cases to inform safer marketing decisions.
- Crisis messaging creation: develop straightforward, truthful stories that quickly restore brand trust.
- Stakeholder identification: spot key audiences and customise privacy communications.
- Public affairs strategy: organise swift actions, schedules, and updates compliant with regulators.
- Results monitoring: apply media, feedback, and engagement data to improve approaches.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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