Merchandising & In-Store Promotion Course
Gain expertise in retail merchandising and in-store promotions to increase foot traffic, sales conversions, and average order value. Develop skills in zoning plans, visual storytelling, product arrangements, and performance metrics to craft store layouts that convert visitors into repeat buyers, using simple data-driven methods for measurable improvements.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
Enhance shop performance through practical training on analysing retail spaces and shoppers, planning layouts and customer flow, creating compelling product displays, and using visual narratives. Master fitting room and checkout optimisation, behavioural cues, and data tools like KPIs and A/B testing to implement, track, and refine merchandising strategies for ongoing success.
Elevify advantages
Develop skills
- Retail space evaluation: assess shopping centres, visitor flows, and customer profiles swiftly.
- Visual narrative creation: craft brand-aligned promotions that drive quick sales.
- Zoning and layout planning: optimise pathways, signage, and fixtures to boost purchases.
- Product presentation strategies: arrange items for cross-selling and highlighting key products to raise spend.
- Performance monitoring: apply key metrics and tests to adjust merchandising dynamically.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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