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Marketing Plan Fundamentals Course

Marketing Plan Fundamentals Course
from 4 to 360h flexible workload
valid certificate in your country

What will I learn?

Discover how to create a targeted, data-backed marketing plan to boost sales of sustainable reusable bottles. Cover market trends, regulations, objectives, KPIs, and positioning. Gain hands-on experience in customer research, segmentation, and competitor analysis. Develop a practical 6-12 month roadmap including budgets, timelines, templates, and tracking methods to test, refine, and expand your efforts successfully.

Elevify advantages

Develop skills

  • Develop data-informed marketing strategies for sustainable reusable bottles.
  • Create buyer profiles and customer paths for eco-conscious product rollouts.
  • Design 4Ps tactics and pricing for brands cutting plastic waste.
  • Build 6-12 month plans with budgets, schedules, and campaign outlines.
  • Establish SMART KPIs and basic dashboards for monitoring sales and returns.

Suggested summary

Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

Your classes are perfect. I got the one-year package and finally have the chance to follow several topics I'm interested in without having to switch platforms... thank you for everything you do, I've already recommended you to others...
Giulio Carlo
Giulio CarloDigital Marketing Student
I like how the lessons get straight to the point and how I can switch chapters and skip content I don't need.
Mariana Ferres
Mariana FerresPhotography Student
I like the content and the way the videos are presented and transcribed, which speeds up the process!
Luciana Alvarenga
Luciana AlvarengaNail Design Student
The platform is fast and easy to use. The variety of content and the extra videos really help with learning.
Giulio Carlo
Giulio CarloPrompt Engineering Student

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