web communication training
Master effective web communication strategies for digital marketing success. This course teaches you to evaluate your brand's voice, customize messaging for various channels like web, email, social, and PR, apply ready-made templates, respond to crises confidently, and monitor performance to ensure your sustainable brand projects a clear, consistent, and reliable image across all platforms.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
Web Communication Training provides a straightforward, hands-on framework to review your existing brand voice, establish a unified personality, and convert principles such as sustainability and openness into specific writing guidelines. Gain access to practical templates for social media, emails, websites, and press releases, tailor your tone to suit each platform, track results, handle emergencies, and create an evolving voice manual that ensures all communications remain cohesive and impactful.
Elevify advantages
Develop skills
- Conduct brand voice audits to swiftly identify inconsistencies across channels.
- Develop sustainable messaging by transforming core values into a unified brand voice.
- Create optimised copy for web, email, social media, and press releases efficiently.
- Handle crisis situations with composed and trustworthy communication responses.
- Establish voice management systems including guides and tests for ongoing alignment.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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