video referencing training
Master video referencing and SEO skills to elevate video rankings, click-through rates, and conversions. Gain expertise in keyword research, YouTube optimisation techniques including titles, hooks, thumbnails, and engagement methods, alongside on-site video page SEO with schema and metadata. This equips you to drive qualified traffic and achieve measurable results in digital marketing campaigns through data-driven refinements.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
This course teaches planning, optimising, and measuring videos for better rankings and conversions on search engines and YouTube. It covers keyword and intent research, defining audiences and goals, scripting videos, creating titles, descriptions, tags, thumbnails, and engagement strategies, plus structuring video pages on websites, using schema markup, and tracking performance. Learners will monitor key metrics and conduct simple tests for quick improvements.
Elevify advantages
Develop skills
- Develop video SEO strategy by mapping audience intent to high-converting video funnels.
- Conduct keyword research to select winning video keywords with clear search intent.
- Optimise YouTube content by crafting titles, hooks, and thumbnails that boost CTR quickly.
- Implement on-site video SEO by optimising pages, schema, and metadata for improved rankings.
- Iterate on performance by analysing metrics and running A/B tests for rapid video growth.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
Your classes are perfect. I got the one-year package and finally have the chance to follow several topics I'm interested in without having to switch platforms... thank you for everything you do, I've already recommended you to others...

Giulio CarloDigital Marketing Student
I like how the lessons get straight to the point and how I can switch chapters and skip content I don't need.

Mariana FerresPhotography Student
I like the content and the way the videos are presented and transcribed, which speeds up the process!

Luciana AlvarengaNail Design Student
The platform is fast and easy to use. The variety of content and the extra videos really help with learning.

Giulio CarloPrompt Engineering Student
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