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Paid Media Course

Paid Media Course
from 4 to 360h flexible workload
valid certificate in your country

What will I learn?

The Paid Media Course provides a practical, step-by-step guide to plan, launch, and optimise campaigns on Meta and Google. You'll learn to assess markets, target audiences, set up budgets, select KPIs, and use attribution models. Gain expertise in Performance Max, Search, and Meta setups, create compelling creatives, conduct A/B tests, and report results to quickly scale profitable, data-driven campaigns.

Elevify advantages

Develop skills

  • Performance media planning: develop efficient, ROI-oriented channel and budget combinations.
  • Google and Meta ads expertise: deploy effective Search, PMax, and social media campaigns.
  • Conversion-oriented creative: design and evaluate hooks, copy, and formats that boost sales.
  • KPI and attribution analysis: interpret ROAS, CPA, and models to guide intelligent spending.
  • Swift optimisation processes: execute A/B tests and expand successful elements in weeks, not months.

Suggested summary

Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

I was just promoted to Intelligence Advisor for the Prison System, and the course from Elevify was crucial for me to be the chosen one.
EmersonPolice Investigator
The course was essential to meet the expectations of my boss and the company where I work.
SilviaNurse
Great course. Lots of valuable information.
WiltonCivil Firefighter

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