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marketing automation training

marketing automation training
from 4 to 360h flexible workload
valid certificate in your country

What will I learn?

Marketing Automation Training teaches you to create effective trial nurture programmes from scratch. Master lead data capture and syncing, personalised emails with behavioural triggers, onboarding sequences, and lead scoring in HubSpot or Marketo. Implement workflow logic, ensure deliverability, and use A/B testing to enhance trial-to-paid conversions and deliver consistent revenue results.

Elevify advantages

Develop skills

  • Build effective B2B lead data systems: capture, sync, and enrich data quickly.
  • Develop practical lead scoring in HubSpot or Marketo to identify quality leads.
  • Craft high-impact trial nurture emails using intelligent personalisation.
  • Manage automation workflows with branching, limits, and suppression features.
  • Track key trial-to-paid metrics and conduct A/B tests for campaign improvements.

Suggested summary

Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

Your classes are perfect. I got the one-year package and finally have the chance to follow several topics I'm interested in without having to switch platforms... thank you for everything you do, I've already recommended you to others...
Giulio Carlo
Giulio CarloDigital Marketing Student
I like how the lessons get straight to the point and how I can switch chapters and skip content I don't need.
Mariana Ferres
Mariana FerresPhotography Student
I like the content and the way the videos are presented and transcribed, which speeds up the process!
Luciana Alvarenga
Luciana AlvarengaNail Design Student
The platform is fast and easy to use. The variety of content and the extra videos really help with learning.
Giulio Carlo
Giulio CarloPrompt Engineering Student

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