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Google Ads Advanced Course

Google Ads Advanced Course
from 4 to 360h flexible workload
valid certificate in your country

What will I learn?

The Google Ads Advanced Course teaches you how to create profitable, scalable campaigns through a few targeted lessons. You will learn to design effective account structures, improve keyword and negative keyword strategies, and implement value-based bidding linked to profit margins. Master tracking using GA4, audience lists, Performance Max, Shopping, and YouTube, then apply a 90-day optimisation plan to test, maintain ROAS, and expand results confidently.

Elevify advantages

Develop skills

  • Advanced keyword strategy: build, segment, and negate queries for profitable scale.
  • Value-based bidding: set tROAS, tCPA, and budgets tied to real margins quickly.
  • High-impact campaign architecture: structure Search, Shopping, and PMax to succeed.
  • Creative optimisation: craft and test RSA, PMax, and Shopping assets for ROAS.
  • 90-day optimisation plan: test, scale, and protect spend with clear KPIs.

Suggested summary

Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

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EmersonPolice Investigator
The course was essential to meet the expectations of my boss and the company where I work.
SilviaNurse
Great course. Lots of valuable information.
WiltonCivil Firefighter

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