Digital Marketing and Ecommerce Course
This course equips you with practical skills to optimize ecommerce operations, boost sales through data-driven strategies, SEO, paid ads, email marketing, and CRM, while enhancing Shopify stores for better conversions and customer loyalty.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
This practical course teaches you how to improve ecommerce operations from start to finish. You will learn to enhance Shopify shops, better product pages, increase website speed, and simplify the buying process. Gain skills in GA4 monitoring, search engine optimisation, paid advertising, social media and influencer strategies, email sequences, and customer relationship management. Create effective dashboards, test marketing materials, and manage budgets with confidence to raise sales and customer value over time.
Elevify advantages
Develop skills
- Data-driven growth: improve key performance indicators, return on ad spend, and lifetime value using efficient tests.
- Shopify conversion rate optimisation: create quick, mobile-optimised product pages that sell well and appear in searches.
- SEO and content: focus on high-value keywords with well-organised, detailed content.
- Paid media expertise: manage successful Google, Meta, and retargeting advertising efforts.
- Email and CRM: start customer journey sequences that increase repeat purchases and loyalty.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
Your classes are perfect. I purchased the one-year package and finally have the opportunity to follow various topics of my interest without needing to switch platforms... I thank you for everything you do, I've already recommended you to other people...

Giulio CarloDigital Marketing Student
I like how the lessons are straight to the point and how I can switch chapters and skip content I don't need.

Mariana FerresPhotography Student
I like the content and the way videos are presented and transcribed, which speeds up the process!

Luciana AlvarengaNail Design Student
The platform is fast, simple to use. The diversity of content and complementary videos really help with learning.

André FelipePrompt Engineering Student
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