Bing Advertising Course
This course teaches practical skills for planning, launching, and optimizing profitable Microsoft Advertising campaigns on Bing, covering KPIs, keyword research, ad creation, tracking, bidding, targeting, and a 4-6 week optimization plan.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
This Bing Advertising Course provides a practical, step-by-step approach to planning, launching, and optimising profitable Microsoft Advertising campaigns. You will learn to establish KPIs and budgets, conduct keyword research, organise campaigns, create high-converting responsive ads, develop effective landing pages with precise tracking, select intelligent bidding and targeting options, and implement a straightforward 4–6 week optimisation plan for steady performance improvements.
Elevify advantages
Develop skills
- KPI planning & budgeting: establish realistic Bing Ads objectives and monthly media budgets.
- Microsoft Ads keyword strategy: construct high-intent, well-organised campaigns quickly.
- Ad copy & extensions: develop responsive search ads that convert effectively on Bing.
- Tracking & attribution: set up UET, conversions, and cross-platform reporting.
- Optimisation playbook: conduct 4–6 week tests, expand successful elements, and reduce unnecessary expenditure.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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