Email Marketing Strategies Course
This course equips you with practical skills to build and optimize effective email marketing campaigns for ecommerce, focusing on segmentation, personalization, lifecycle automation, testing, and compliance to boost revenue and customer engagement.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
The Email Marketing Strategies Course provides a quick, hands-on route to more effective campaigns. Discover how to create clever segments, craft customer lifecycle paths, and apply RFM scoring, personal touches, and product suggestions to increase earnings. Gain expertise in data systems, legal rules, delivery success, and testing to establish proper performance measures, refine outcomes, and expand a dependable, money-making email setup.
Elevify advantages
Develop skills
- Ecommerce email strategy: swiftly review, compare, and match with business aims.
- Segmentation mastery: construct valuable long-term customer groups using behaviour and RFM info.
- Lifecycle journeys: create welcome, after-buy, and recovery sequences that drive sales.
- Testing & optimization: conduct thorough A/B trials and rapidly grow successful email designs.
- Deliverability & compliance: safeguard sender standing and follow email laws.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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