Mass Media Communication Course
This course equips participants with practical skills in mass media analysis, focusing on content evaluation, bias detection, and strategic communication for social issues, culminating in professional reporting and audience-targeted strategies.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
Master essential skills to analyse mass media, evaluate bias, and map key channels while working with timely social issues. Learn practical content analysis, sampling, and verification methods, then translate findings into clear recommendations, targeted strategies for young adults, and concise, professional reports that demonstrate measurable impact and support smarter, evidence-based decisions.
Elevify advantages
Develop skills
- Media content analysis: quickly code tone, frames, and visuals with confidence.
- Impact reporting: design simple metrics and write sharp 1,500-word media reports.
- Bias detection: spot ownership, sourcing, and algorithmic bias in coverage.
- Audience targeting: tailor messages, platforms, and visuals for young adult publics.
- Issue scoping: choose timely social issues and justify them for campaigns.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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