Lobbying and Public Affairs Course
Acquire essential lobbying and public affairs skills for effective public management: identify stakeholders, maneuver through legislation, develop compelling messages, form coalitions, mitigate risks, and convert policy aims into ethical, tangible outcomes that drive real change.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
This practical course teaches stakeholder mapping, power analysis, and crafting targeted policy requests that advance through legislative channels. Gain skills in evidence-based lobbying, coalition formation, messaging for legislators, officials, and media, plus risk management, regulatory compliance, and full-cycle ethical public affairs campaigns.
Elevify advantages
Develop skills
- Strategic stakeholder mapping: identify allies, opponents, and key influencers swiftly.
- Legislative intelligence: monitor bills, schedules, and policy mechanisms efficiently.
- Persuasive policy messaging: create concise briefs for lawmakers, media, and public.
- Practical lobbying tactics: organize meetings, alliances, and effective campaigns.
- Ethical advocacy planning: handle risks, ensure compliance, and maintain transparency.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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