Qualitative Analysis Course
Master qualitative analysis to transform user feedback into actionable insights that drive subscription growth, reduce churn, and enhance satisfaction through thematic coding, experimentation, and stakeholder communication.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
This Qualitative Analysis Course teaches you how to transform comments, reviews, interviews, and support tickets into clear decisions that boost subscription performance. You will learn to craft sharp research questions, gather and clean text data, code and theme feedback, and connect insights to churn, growth, and satisfaction. Develop experiments, prioritize recommendations, and present results using polished decks, summaries, and one-pagers for quick, confident actions.
Elevify advantages
Develop skills
- Actionable insight design: turn user feedback into tests, pilots, and quick wins.
- Thematic analysis mastery: code, cluster, and map qualitative data for BI.
- Qual–quant triangulation: link themes to churn, growth, and revenue metrics.
- Stakeholder storytelling: build sharp exec summaries, decks, and one-pagers.
- Ethical data handling: collect, clean, and store user text safely and compliantly.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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