Identifying Business Opportunities Course
This course equips business intelligence professionals with skills to transform raw market data into profitable, validated business ideas. Participants learn to identify promising markets, analyze trends and competitors, define targeted niches, create lean digital products with pricing strategies, and develop practical validation tools including 90-day roadmaps and one-page briefs for immediate application in real-world scenarios.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
Gain essential skills to convert market data into testable business ideas. Master market selection, trend spotting, niche definition, competitor analysis, lean digital product building, pricing validation, experiment design, dashboards, reports, and create a 90-day roadmap plus one-page opportunity brief for instant use.
Elevify advantages
Develop skills
- Market trend analysis: spot BI-ready trends, segments, and competitors fast.
- Practical BI research: mine public data, forums, and app stores for insights.
- Niche selection: define high-value BI niches with clear market focus statements.
- Lean product design: turn BI insights into MVP offers, pricing, and monetization.
- Opportunity validation: build 1-page briefs, KPIs, and 90-day test roadmaps.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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