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Product Analytics Course

Product Analytics Course
from 4 to 360h flexible workload
valid certificate in your country

What will I learn?

This Product Analytics Course gives you practical skills to define, measure, and improve key metrics like retention, active use, and engagement. Learn to clean and structure event data, build meaningful cohorts, run SQL and Python analyses, and apply statistical methods to evaluate Smart Reminders. Turn raw data into clear insights, confident decisions, and focused experiments that drive real product outcomes.

Elevify advantages

Develop skills

  • Product metric design: craft DAU, retention, and engagement KPIs that matter.
  • SQL for product analytics: pull cohorts, retention, and funnel metrics fast.
  • Causal analysis: use A/B tests and quasi-experiments to infer impact.
  • Segmentation mastery: uncover insights by country, platform, and behavior.
  • Actionable reporting: turn metric shifts into clear product decisions.

Suggested summary

Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

As suas aulas são perfeitas. Adquiri o pacote de um ano e, finalmente, tenho a oportunidade de acompanhar diversos temas do meu interesse sem precisar mudar de plataforma... agradeço por tudo o que fazem, já recomendei vocês a outras pessoas...
Giulio Carlo
Giulio CarloAluno de Marketing Digital
Eu gosto de como as lições são direto ao ponto e como eu consigo alterar capítulos e pular conteúdos que não preciso.
Mariana Ferres
Mariana FerresAluna de Fotografia
Gosto do conteúdo e do modo de apresentação e transcrição de vídeos, o que acelera o processo!
Luciana Alvarenga
Luciana AlvarengaAluna de Design de Unhas
A plataforma é rápida, simples de usar. A diversidade de conteúdo e os vídeos complementares ajudam muito no aprendizado.
Giulio Carlo
Giulio CarloAluno de Engenharia de Prompt

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