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Marketing Automation Course

4/5
Marketing Automation Course
4.0 in the evaluation
from 4 to 360h flexible workload
valid certificate in your country

What will I learn?

This Marketing Automation Course teaches you how to select and explain the best platform, create strong email and workflow setups, develop useful lead scoring, and maintain clean, updated CRM data. You will learn to outline buyer personas for B2B SaaS, gather and label contacts properly, and monitor important funnel measures to start, evaluate, and keep improving automated campaigns that bring steady results.

Elevify advantages

Develop skills

  • Build clean CRM syncs: real-time, batch, dedupe rules and data hygiene.
  • Design high-converting lead flows: forms, fields, UTM tracking and lifecycle stages.
  • Create powerful automation workflows for trials, nurturing, routing and win-back.
  • Implement B2B SaaS lead scoring models that turn engagement into qualified MQLs.
  • Track and optimize funnel metrics with dashboards, A/B tests and deliverability checks.

Suggested summary

Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

Your classes are perfect. I purchased the one-year package and finally have the opportunity to follow various topics of my interest without needing to change platforms... I thank you for everything you do, I've already recommended you to other people...
Giulio Carlo
Giulio CarloDigital Marketing Student
I like how the lessons are straight to the point and how I can switch chapters and skip content I don't need.
Mariana Ferres
Mariana FerresPhotography Student
I like the content and the way videos are presented and transcribed, which speeds up the process!
Luciana Alvarenga
Luciana AlvarengaNail Design Student
The platform is fast, simple to use. The diversity of content and complementary videos help a lot with learning.
André Felipe
André FelipePrompt Engineering Student

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