5.0 in the evaluation
from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
This Luxury Marketing Course provides a practical guide to establish and expand a premium brand in New York and Dubai. You will learn about targeting wealthy customers, subtle brand positioning, pricing and scarcity strategies, superior customer experiences, and specific channels like exclusive events, influencers, and personal concierge services, along with key performance indicators, monitoring tools, and efficient testing approaches to maintain exclusivity while achieving successful product introductions.
Elevify advantages
Develop skills
- Luxury market mapping: assess size, segments and position brands in NY and Dubai.
- Affluent segmentation: identify high-value luxury buyer profiles that lead to sales.
- High-touch CX design: create elite customer journeys via online, stores and personal services.
- Pricing and scarcity: develop waiting lists, levels and compelling value narratives without price cuts.
- Luxury launch analytics: monitor KPIs, evaluate channels and refine budgets efficiently.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
Your classes are perfect. I purchased the one-year package and finally have the opportunity to follow various topics of my interest without needing to change platforms... I thank you for everything you do, I've already recommended you to other people...

Giulio CarloDigital Marketing Student
I like how the lessons are straight to the point and how I can switch chapters and skip content I don't need.

Mariana FerresPhotography Student
I like the content and the way videos are presented and transcribed, which speeds up the process!

Luciana AlvarengaNail Design Student
The platform is fast, simple to use. The diversity of content and complementary videos help a lot with learning.

André FelipePrompt Engineering Student
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