Services Marketing Course
This course equips you with essential services marketing strategies for digital counseling. Learn to shape your offerings, establish trust, manage risks, implement pricing, select channels, and enhance retention and referrals through proven, data-backed methods ready for immediate use in your campaigns.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
Gain skills to define and package digital counseling services, target key customer groups, create strong value propositions that foster trust and minimize risks. Master pricing strategies, enrollment processes, service delivery, promotional channels, social proof tactics, plus retention, referral systems, and metrics for lasting business growth.
Elevify advantages
Develop skills
- Service positioning: clearly define digital counseling offers that drive conversions.
- Targeted value propositions: develop messages tailored to segments that address stigma.
- Trust-building promotion: create guarantees, social proof, and compliant communications.
- Retention strategies: quickly set up onboarding, re-engagement, and referral processes.
- Pricing and access: establish tiers, trials, and channels to cut friction and churn.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
As suas aulas são perfeitas. Adquiri o pacote de um ano e, finalmente, tenho a oportunidade de acompanhar diversos temas do meu interesse sem precisar mudar de plataforma... agradeço por tudo o que fazem, já recomendei vocês a outras pessoas...

Giulio CarloAluno de Marketing Digital
Eu gosto de como as lições são direto ao ponto e como eu consigo alterar capítulos e pular conteúdos que não preciso.

Mariana FerresAluna de Fotografia
Gosto do conteúdo e do modo de apresentação e transcrição de vídeos, o que acelera o processo!

Luciana AlvarengaAluna de Design de Unhas
A plataforma é rápida, simples de usar. A diversidade de conteúdo e os vídeos complementares ajudam muito no aprendizado.

Giulio CarloAluno de Engenharia de Prompt
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