Nudging in Marketing Course
This course teaches how to use nudging techniques in marketing to promote healthier grocery choices and boost conversions. It covers behavioral economics principles, digital choice architecture, and A/B testing methods to create ethical nudges that respect shopper autonomy while adapting to local contexts like Indonesia.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
Learn to create ethical nudges that steer shoppers to healthier grocery options. The course explores behavioral biases, digital choice setups for search, product pages, cart, and checkout, plus A/B testing, metrics tracking, and high-impact strategies that build trust in settings like Indonesia.
Elevify advantages
Develop skills
- Design behavioral nudges for e-commerce platforms.
- Apply decision biases like defaults and framing.
- Optimize digital choice architecture with visuals.
- Run fast A/B tests to measure nudge impact.
- Nudge ethically with transparency and trust.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
FAQs
Who is Elevify? How does it work?
Do the courses have certificates?
Are the courses free?
What is the course workload?
What are the courses like?
How do the courses work?
What is the duration of the courses?
What is the cost or price of the courses?
What is an EAD or online course and how does it work?
PDF Course