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Marketing Strategy Course

Marketing Strategy Course
from 4 to 360h flexible workload
valid certificate in your country

What will I learn?

This Marketing Strategy Course gives you a clear, practical system to analyze your market, segment audiences, define positioning, and set focused 12-month objectives tied to KPIs like CAC, ROAS, LTV, and retention. Learn experimentation, A/B testing, dashboards, attribution, and budgeting, then turn insights into concrete pillars, action plans, and differentiation tactics you can implement immediately.

Elevify advantages

Develop skills

  • Data-driven testing: design A/B tests, read KPIs, and optimize campaigns fast.
  • Market and competitor insight: map rivals and trends for sharper positioning.
  • Customer segmentation: build personas and value props that convert quickly.
  • Strategic planning: set 12-month objectives, KPIs, and channel action plans.
  • Differentiation tactics: craft product, brand, and community advantages.

Suggested summary

Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

As suas aulas são perfeitas. Adquiri o pacote de um ano e, finalmente, tenho a oportunidade de acompanhar diversos temas do meu interesse sem precisar mudar de plataforma... agradeço por tudo o que fazem, já recomendei vocês a outras pessoas...
Giulio Carlo
Giulio CarloAluno de Marketing Digital
Eu gosto de como as lições são direto ao ponto e como eu consigo alterar capítulos e pular conteúdos que não preciso.
Mariana Ferres
Mariana FerresAluna de Fotografia
Gosto do conteúdo e do modo de apresentação e transcrição de vídeos, o que acelera o processo!
Luciana Alvarenga
Luciana AlvarengaAluna de Design de Unhas
A plataforma é rápida, simples de usar. A diversidade de conteúdo e os vídeos complementares ajudam muito no aprendizado.
Giulio Carlo
Giulio CarloAluno de Engenharia de Prompt

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