from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
This B2B Content Marketing Course teaches you how to turn content into real pipeline impact. You will define ICP segments, map buyer problems, and build themes tied to forecasting, sales efficiency, and conversion. Learn to create briefs, a 4-week LinkedIn and email calendar, and sales enablement assets, then track results with clear attribution, dashboards, tests, and simple, ROI-focused reporting.
Elevify advantages
Develop skills
- Pipeline-focused content strategy: plan short campaigns that convert B2B buyers.
- ICP and buyer pain mapping: pinpoint high-value segments and revenue-critical needs.
- High-impact asset creation: craft briefs, ROI guides, and playbooks that drive demos.
- Multi-channel distribution: run LinkedIn, email, and partner plays that fuel pipeline.
- Attribution and reporting: track MQLs, pipeline, and ROI with simple, clear dashboards.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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