Search Marketing Specialist Course
Gain expertise in SEO and SEM tailored for Spanish-speaking markets selling eco-friendly home products. This course covers keyword research, technical SEO, Google Ads strategies, and data-driven optimization techniques to increase traffic, conversions, and customer lifetime value as a Search Marketing Specialist in digital marketing.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
This Search Marketing Specialist Course teaches how to boost sales of eco-friendly home products to Spanish-speaking audiences using targeted SEO and SEM. You will learn to establish business goals, conduct Spanish keyword research, organize multilingual websites, and implement technical tracking. Additionally, create effective Google Ads campaigns, refine landing pages, and apply data-driven testing and reporting to enhance conversions and optimize budget returns.
Elevify advantages
Develop skills
- Market and audience analysis: set goals and buyer intent for eco home products.
- Spanish keyword research: identify high-intent, local search terms that convert quickly.
- SEO foundations: optimize structure, on-page content, and Core Web Vitals efficiently.
- Google Ads setup: create lean, high-ROI campaigns with focused themes and smart bids.
- Data-driven optimization: monitor KPIs, A/B test, and scale successful SEO and SEM tactics.
Suggested summary
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