Digital Marketing Strategies Course
This course equips you with practical skills to launch and scale digital marketing campaigns for eco-friendly home products, from research and planning to optimization and growth.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
This course provides a full, hands-on approach to planning and running effective campaigns for eco-friendly home products. You will learn to study markets and audiences, set clear positioning and SMART goals, select appropriate channels, and create a 3-month action plan with defined budgets. Gain expertise in monitoring, testing, and improving campaigns to ensure they are trackable, expandable, and support actual business expansion.
Elevify advantages
Develop skills
- Master market research: quickly identify eco niches, competitors, and demand.
- Develop buyer personas and positioning: create precise profiles for eco-home buyers and compelling value propositions.
- Design channel strategies: choose effective combinations of SEO, paid ads, email, and influencer marketing.
- Optimize with data: use GA4 for tracking, conduct A/B tests, and adjust campaigns based on insights.
- Create a 3-month growth plan: develop flexible budgets, CRO experiments, and customer retention tactics.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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