Digital Asset Management Course
This course provides a comprehensive guide to Digital Asset Management (DAM), focusing on organization, governance, and implementation tailored for marketing teams in Brazil and Latin America. Learn to build efficient taxonomies, optimize metadata, establish secure governance, manage asset lifecycles, and lead successful DAM rollouts.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
This Digital Asset Management Course teaches you how to organize and manage files so teams can quickly find the right content and keep the brand consistent. You will learn the basics of DAM, taxonomy, folders, collections, and metadata, along with governance, roles, permissions, and approval workflows. You will also get a clear roadmap for implementation, inventory methods, and controls for lifecycle, rights, and expirations, customized for real campaigns in Brazil and Latin America.
Elevify advantages
Develop skills
- Build DAM taxonomies: design folders, collections, and tags that marketers can find quickly.
- Optimize metadata: standardize fields, filenames, and search tags for campaigns.
- Govern assets: set roles, permissions, approvals, and audit trails that scale securely.
- Control asset lifecycle: automate usage rights, expirations, and compliant archiving.
- Lead DAM rollouts: plan inventory, migration, training, and adoption metrics from start to finish.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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