Business Storytelling Course
This course equips professionals with skills to craft compelling business stories from data, focusing on analytics, metrics, and stakeholder communication to drive decisions and secure buy-in.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
The Business Storytelling Course teaches you how to turn data into clear, persuasive stories that influence decisions and attract investment. You will learn to explain customer analytics, key metrics, and segmentation, translate technical details into business value, use credible research and realistic numbers, and present concise, ROI-focused recommendations tailored to senior stakeholders in fast-paced business environments.
Elevify advantages
Develop skills
- Executive storytelling: pitch clear, ROI-focused narratives to leaders.
- Data-to-story translation: turn analytics into persuasive customer narratives.
- Marketing metrics fluency: use CAC, LTV, churn and cohorts in sharp stories.
- Objection handling: simplify technical detail while keeping credibility high.
- Evidence-based stories: use research, benchmarks and personas to prove impact.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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