Key Account Manager Training
This course equips you with practical skills to manage key retail accounts effectively. Learn to identify risks and opportunities, map stakeholders, create compelling ROI-based value propositions, and develop 12-month plans with KPIs to safeguard renewals and achieve over 20% growth in your sales portfolio.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
Gain hands-on skills in key account management for complex retail customer experience settings. Master diagnosing account risks and opportunities, stakeholder mapping, targeted engagement strategies, ROI-driven value propositions, and crafting a detailed 12-month action plan with KPIs, timelines, and steps to build stronger relationships and ensure long-term growth.
Elevify advantages
Develop skills
- Spot account risks like churn and upsell gaps, and set clear renewal KPIs quickly.
- Map key stakeholders and craft tailored value stories for retail decision-makers.
- Connect customer metrics like NPS, CSAT, and CLTV to real sales opportunities.
- Design strong value propositions with ROI proof to secure strategic meetings.
- Build a 12-month plan with actions, timelines, and KPIs for renewals and 20% growth.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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