Key Account Manager Training
This course equips you with practical skills to manage key retail accounts effectively. Learn to identify risks and opportunities, map stakeholders, create compelling ROI-based value propositions, and develop 12-month plans with KPIs to safeguard renewals and achieve over 20% growth in your sales portfolio.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
Gain hands-on skills in key account management for complex retail customer experience settings. Master diagnosing account risks and opportunities, stakeholder mapping, targeted engagement strategies, ROI-driven value propositions, and crafting a detailed 12-month action plan with KPIs, timelines, and steps to build stronger relationships and ensure long-term growth.
Elevify advantages
Develop skills
- Spot account risks like churn and upsell gaps, and set clear renewal KPIs quickly.
- Map key stakeholders and craft tailored value stories for retail decision-makers.
- Connect customer metrics like NPS, CSAT, and CLTV to real sales opportunities.
- Design strong value propositions with ROI proof to secure strategic meetings.
- Build a 12-month plan with actions, timelines, and KPIs for renewals and 20% growth.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
Your lessons are perfect. I purchased the one-year package and finally have the opportunity to follow various topics of my interest without needing to change platforms... I thank you for everything you do, I've already recommended you to other people...

Giulio CarloDigital Marketing Student
I like how the lessons are straight to the point and how I can change chapters and skip content I don't need.

Mariana FerresPhotography Student
I like the content and the way videos are presented and transcribed, which speeds up the process!

Luciana AlvarengaNail Design Student
The platform is fast, simple to use. The diversity of content and complementary videos help a lot with learning.

André FelipePrompt Engineering Student
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