Key Account Management Course
Master key account management for SaaS sales in this course. You will learn to identify churn risks early, create 12-month account plans, map stakeholders effectively, conduct impactful QBRs, and implement expansion strategies. These skills will help safeguard revenue, increase ARR, and transform key accounts into enduring partnerships, ensuring sustained business growth.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
This Key Account Management Course equips you with practical strategies to manage and expand strategic SaaS accounts. You will gain skills in analysing usage data, support metrics, and financial indicators; developing comprehensive 12-month account plans; mapping key stakeholders; and crafting personalised communication approaches. Additionally, master techniques for preventing churn, driving expansions, effective negotiations, and building risk monitoring dashboards to confidently secure renewals, upsells, and lasting customer value.
Elevify advantages
Develop skills
- SaaS account diagnostics: analyse usage, support and revenue to spot risks quickly.
- 12-month key account plans: set KPIs, milestones and actions that deliver results.
- Stakeholder mapping: engage CFOs, CIOs and executives with custom value propositions.
- Expansion playbooks: create cross-sell and upsell strategies to boost ARR fast.
- Risk mitigation systems: develop alerts, playbooks and reviews to stop churn.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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Giulio CarloDigital Marketing Student
I like how the lessons are straight to the point and how I can change chapters and skip content I don't need.

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The platform is fast, simple to use. The diversity of content and complementary videos help a lot with learning.

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