Channel Sales Training Course
Gain mastery in channel sales through proven tactics for building partner programmes, setting incentives, providing enablement, and creating playbooks. Learn to recruit, activate, and manage top-performing partners to boost SaaS CRM revenue with reliable, scalable sales growth that suits Kenyan business contexts.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
This Channel Sales Training Course offers a hands-on, step-by-step guide to establish and expand a successful partner programme. Cover SaaS channel basics, partner financials, and CRM market trends, then create attractive value propositions, tiered rewards, and practical requirements. Develop activation guides, training materials, sales resources, and performance trackers to achieve steady revenue growth driven by partners.
Elevify advantages
Develop skills
- Design effective channel programs with partner-friendly tiers, margins, and incentives.
- Plan partner activation using 90-day rollout plans with clear KPIs and dashboards.
- Develop partner sales tools like playbooks, pricing calculators, and demo resources.
- Create compelling partner messaging including value propositions, one-pagers, and pitch scripts.
- Track and analyse channel performance metrics such as pipeline, ARPA, churn, and payouts.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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