Business Development and Negotiation Course
This course equips you with essential business development and negotiation techniques to land big deals and boost revenue. Explore market analysis, ideal customer profiling, smart pricing, effective messaging, go-to-market plans, and proven negotiation playbooks to influence leaders, drive sales, and excel in management roles across various sectors.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
Gain hands-on skills to analyse markets, identify perfect customers, and create strong value propositions that secure deals. Master pricing structures, sales offers, upsell packages, lead generation tactics, and negotiation strategies to overcome objections, manage pilot deals, and seal contracts confidently for real business growth.
Elevify advantages
Develop skills
- Conduct quick market analysis covering size, rivals, and entry barriers.
- Build ideal customer profiles with key metrics and specific challenges.
- Develop pricing models for SaaS, prove value returns, and design upsell options.
- Plan efficient go-to-market with outreach, channels, and lead tracking tools.
- Apply negotiation tactics for pilots, objection handling, and firm deal closures.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
Your lessons are perfect. I purchased the one-year package and finally have the opportunity to follow various topics of my interest without needing to change platforms... I thank you for everything you do, I've already recommended you to other people...

Giulio CarloDigital Marketing Student
I like how the lessons are straight to the point and how I can change chapters and skip content I don't need.

Mariana FerresPhotography Student
I like the content and the way videos are presented and transcribed, which speeds up the process!

Luciana AlvarengaNail Design Student
The platform is fast, simple to use. The diversity of content and complementary videos help a lot with learning.

André FelipePrompt Engineering Student
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