Business Management and Market Analysis Course
Gain expertise in business management and market analysis for Latin America. Master market sizing, risk assessment, consumer behaviour analysis, and data-driven strategies for eco-friendly cleaning products to drive profitable business decisions.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
This course equips you with practical tools to evaluate Latin American markets, estimate demand for eco-friendly cleaning products, and compare online versus physical retail. Learn to analyse trends, assess strategic choices, study competitors, and develop data-driven recommendations and action plans for sound business decisions.
Elevify advantages
Develop skills
- Market sizing for eco products: estimate TAM, SAM, and SOM using real data.
- Channel strategy analysis: compare online and physical retail channels.
- Trend and risk assessment: identify opportunities and threats from macro signals.
- Strategic option evaluation: make ROI-based go/no-go decisions.
- Evidence-based reporting: create concise, data-backed recommendations.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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