Trend forecasting Course
Master trend forecasting for business intelligence in Kenya's dynamic markets. Learn market sizing, competitor analysis, consumer adoption mapping for smart homes, and convert trends into product roadmaps, pricing strategies, and executive insights driving data-backed growth and innovation.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
Gain skills to define forecast scopes, design research, assess trend impacts using frameworks. Scan signals, size markets, analyse competitors, understand adoption for smart homes. Transform insights into roadmaps, marketing plans, executive summaries, and experiments for quick strategic impact.
Elevify advantages
Develop skills
- Trend scanning and forecasting: transform weak signals into actionable outlooks.
- Market sizing and CAGR: create concise data-driven growth projections for decisions.
- Consumer insights analysis: identify segments, drivers, barriers in smart home adoption.
- Trends to roadmaps: develop lean product plans and MVP tests from forecasts.
- Executive reporting: produce clear, sourced summaries for leadership.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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