Advanced Product Management Course
Master advanced product management for mobile retail apps targeting Brazilian small retailers. This course teaches MVP scoping, UX design for store workflows, user research, product analytics, and go-to-market strategies. Learners gain practical skills to navigate technical constraints, drive user activation and retention, and achieve sustainable growth from discovery through to public launch, turning challenges into impactful business outcomes.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
This course equips you to plan, build, and launch a high-impact MVP mobile app for Brazilian retailers. Master defining product vision, scoping features within technical limits, UX for store workflows, user research via surveys and interviews, analytics with dashboards and A/B tests, plus go-to-market tactics like beta programs and risk mitigation for activation, retention, and growth.
Elevify advantages
Develop skills
- MVP tech planning: scope, milestones, and tradeoffs for mobile apps in 3 months.
- Mobile UX for retail: fast checkout, inventory, CRM, and offline-first flows.
- User research for merchants: surveys, field interviews, and sharp personas.
- Product analytics: events, dashboards, A/B tests, and launch success metrics.
- Go-to-market execution: beta programs, launch plans, and risk mitigation.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
Your lessons are perfect. I purchased the one-year package and finally have the opportunity to follow various topics of my interest without needing to change platforms... I thank you for everything you do, I've already recommended you to other people...

Giulio CarloDigital Marketing Student
I like how the lessons are straight to the point and how I can change chapters and skip content I don't need.

Mariana FerresPhotography Student
I like the content and the way videos are presented and transcribed, which speeds up the process!

Luciana AlvarengaNail Design Student
The platform is fast, simple to use. The diversity of content and complementary videos help a lot with learning.

André FelipePrompt Engineering Student
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