Product Metrics Course
5/5
Gain expertise in product metrics tailored for subscription mobile apps. Discover how to establish a North Star Metric, outline AARRR funnels, plan experiments, and leverage data for smart product choices that enhance activation, retention, and revenue—ideal for Product Managers and Product Designers seeking actionable growth strategies.

5.0 in the evaluation
from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
This course equips you to swiftly create a robust, full-cycle metrics framework for subscription-based mobile applications. Master defining a precise North Star Metric, charting AARRR-aligned supporting metrics, and crafting dependable tracking strategies. Gain hands-on skills in funnel analysis, trend troubleshooting, and experiment planning to focus on high-impact actions and share data-backed insights with confidence.
Elevify advantages
Develop skills
- Set clear product goals by converting business aims into precise, trackable app metrics.
- Construct comprehensive metric systems linking AARRR funnels, North Star Metric, and key supporting indicators.
- Diagnose performance trends using cohorts, funnels, and segments to pinpoint issues rapidly.
- Design efficient experiments with A/B tests aligned to specific metric-based hypotheses.
- Deliver reliable analytics by defining events, properties, and data governance protocols.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
Your lessons are perfect. I purchased the one-year package and finally have the opportunity to follow various topics of my interest without needing to change platforms... I thank you for everything you do, I've already recommended you to other people...

Giulio CarloDigital Marketing Student
I like how the lessons are straight to the point and how I can change chapters and skip content I don't need.

Mariana FerresPhotography Student
I like the content and the way videos are presented and transcribed, which speeds up the process!

Luciana AlvarengaNail Design Student
The platform is fast, simple to use. The diversity of content and complementary videos help a lot with learning.

André FelipePrompt Engineering Student
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