Leads Course
Gain expertise in lead capture, scoring, routing, and reporting tailored for B2B SaaS marketing. The Leads Mastery Course equips professionals with reliable strategies, automation setups, and key performance indicators to transform initial inquiries into qualified sales pipelines and tangible business revenue growth. Ideal for marketers aiming to boost efficiency and results in competitive markets.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
This course provides a straightforward system to capture, score, route, and optimise leads effectively. You will master clear definitions, qualification standards, and scoring methods, while creating service agreements, routing protocols, and automated processes to eliminate lead loss. Develop dashboards, use attribution techniques, and conduct tests to better allocate resources, reduce response times, and convert leads into steady revenue.
Elevify advantages
Develop skills
- Lead capture systems: Quickly set up effective forms, tracking links, and monitoring tools.
- Lead scoring models: Create, evaluate, and improve scoring systems suited for B2B SaaS operations.
- Routing and SLAs: Establish intelligent transfers, prioritisation, and timely response commitments.
- CRM and martech integration: Link advertising, automation, and data tools using APIs.
- Revenue reporting: Monitor progress from leads to customers, attribution, and returns by source.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
Your lessons are perfect. I purchased the one-year package and finally have the opportunity to follow various topics of my interest without needing to change platforms... I thank you for everything you do, I've already recommended you to other people...

Giulio CarloDigital Marketing Student
I like how the lessons are straight to the point and how I can change chapters and skip content I don't need.

Mariana FerresPhotography Student
I like the content and the way videos are presented and transcribed, which speeds up the process!

Luciana AlvarengaNail Design Student
The platform is fast, simple to use. The diversity of content and complementary videos help a lot with learning.

André FelipePrompt Engineering Student
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