Lead Generation Campaign Course
Gain expertise in B2B SaaS lead generation by defining ideal customer profiles, constructing high-conversion funnels, designing compelling offers, and deploying data-backed campaigns on platforms like LinkedIn, Google, email, and content to achieve targets for marketing qualified leads, sales pipeline growth, and revenue increases. This comprehensive course equips you with strategies to drive qualified prospects efficiently and scale your efforts confidently.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
This course teaches you to identify ideal customer profiles and buyer personas, create attractive lead magnets, and develop effective funnel strategies linked to specific goals and performance indicators. You will learn to choose and integrate marketing channels such as LinkedIn, Google, email, and content marketing, improve landing pages and forms to capture quality leads, and monitor results using practical analytics, testing methods, and budgeting tips for quick, informed choices.
Elevify advantages
Develop skills
- Design B2B SaaS ideal customer profiles and buyer personas that drive quick conversions.
- Create effective offers and lead magnets to attract high-intent prospects for demos.
- Implement coordinated lead generation across LinkedIn, Google, and email channels.
- Model funnels and KPIs to predict leads, costs, and pipeline from initial data.
- Optimise lead capture with forms, scoring, and routing tailored for sales success.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
Your lessons are perfect. I purchased the one-year package and finally have the opportunity to follow various topics of my interest without needing to change platforms... I thank you for everything you do, I've already recommended you to other people...

Giulio CarloDigital Marketing Student
I like how the lessons are straight to the point and how I can change chapters and skip content I don't need.

Mariana FerresPhotography Student
I like the content and the way videos are presented and transcribed, which speeds up the process!

Luciana AlvarengaNail Design Student
The platform is fast, simple to use. The diversity of content and complementary videos help a lot with learning.

André FelipePrompt Engineering Student
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