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Email Marketing Specialist Course

Email Marketing Specialist Course
from 4 to 360h flexible workload
valid certificate in your country

What will I learn?

You will learn how to build and manage a compliant subscriber list, write subject lines and body copy that drive opens and clicks, and design mobile-responsive email templates. You will configure email service platforms, set up automated workflows, and master deliverability fundamentals including authentication protocols and sender reputation management. The course also covers A/B testing, UTM tracking, and performance reporting. Advanced topics include CRM integration, e-commerce email flows, B2B lead nurturing, and AI-powered copywriting tools.

Elevify advantages

Develop skills

  • Email Deliverability Management: Configure SPF, DKIM, and DMARC to protect sender reputation.
  • Automation Workflow Design: Build behavioural triggers and lifecycle sequences that convert subscribers.
  • List Segmentation Strategy: Create targeted audience segments using demographic and behavioural data.
  • Campaign Performance Analysis: Interpret key metrics and run A/B tests to optimise email results.

Suggested summary

Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

Your lessons are perfect. I purchased the one-year package and finally have the opportunity to follow various topics of my interest without needing to change platforms... I thank you for everything you do, I've already recommended you to other people...
Giulio Carlo
Giulio CarloDigital Marketing Student
I like how the lessons are straight to the point and how I can change chapters and skip content I don't need.
Mariana Ferres
Mariana FerresPhotography Student
I like the content and the way videos are presented and transcribed, which speeds up the process!
Luciana Alvarenga
Luciana AlvarengaNail Design Student
The platform is fast, simple to use. The diversity of content and complementary videos help a lot with learning.
André Felipe
André FelipePrompt Engineering Student

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