Sales Funnel Course
Master the complete B2B SaaS sales funnel from awareness to expansion. Learn to map funnels, set up KPIs, conduct A/B tests, and apply optimisation strategies to enhance trial-to-paid conversions, boost lifetime value, and grow marketing outcomes using a reliable, data-backed approach that delivers real results in a Kenyan business context.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
Gain a hands-on, step-by-step guide to mapping sales funnel stages from initial visit to paid customer and growth, monitoring key performance indicators, and resolving issues in free trial processes. Master analytics tools, industry standards, and A/B testing to create effective customer journeys, improve onboarding, email sequences, sales transitions, and craft a 90-day plan for steady revenue increases.
Elevify advantages
Develop skills
- Master funnel mapping: build effective B2B SaaS funnels with a straightforward process.
- Set up KPIs and analytics: quickly monitor visit-to-trial, trial-to-paid, CAC, and LTV metrics.
- Conduct A/B testing: execute reliable experiments and interpret outcomes confidently.
- Diagnose funnel issues: identify blockages, data problems, and focus on top-return fixes.
- Apply optimisation strategies: roll out 90-day improvements in web, product, email, and sales areas.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
As suas aulas são perfeitas. Adquiri o pacote de um ano e, finalmente, tenho a oportunidade de acompanhar diversos temas do meu interesse sem precisar mudar de plataforma... agradeço por tudo o que fazem, já recomendei vocês a outras pessoas...

Giulio CarloAluno de Marketing Digital
Eu gosto de como as lições são direto ao ponto e como eu consigo alterar capítulos e pular conteúdos que não preciso.

Mariana FerresAluna de Fotografia
Gosto do conteúdo e do modo de apresentação e transcrição de vídeos, o que acelera o processo!

Luciana AlvarengaAluna de Design de Unhas
A plataforma é rápida, simples de usar. A diversidade de conteúdo e os vídeos complementares ajudam muito no aprendizado.

Giulio CarloAluno de Engenharia de Prompt
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