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Media Planning Course

Media Planning Course
from 4 to 360h flexible workload
valid certificate in your country

What will I learn?

Gain hands-on skills to plan, buy, track, and optimise digital ad campaigns targeting 20-35 year old shoppers. Master funnel strategies, channel selection, audience profiling, budgeting, pacing, flighting, and tactics for Meta, TikTok, YouTube, search, display, influencers, programmatic, plus analytics, attribution, compliance, brand safety, and ROAS evaluation.

Elevify advantages

Develop skills

  • Audience insights: profile 20-35 year old shoppers and segment by behaviour and values.
  • Channel strategy: map funnel roles for TikTok, Meta, search, video, and influencers.
  • Media budgeting: set goals, allocate spend, and build 3-month flighting plans quickly.
  • Measurement setup: design GA4, pixels, UTMs, and dashboards for reliable reporting.
  • Optimisation and risk: refine bids, creatives, and protect against fraud and brand safety.

Suggested summary

Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

I was just promoted to Intelligence Advisor for the Prison System, and the course from Elevify was crucial for me to be chosen.
EmersonPolice Investigator
The course was essential to meet my boss's and the company's expectations.
SilviaNurse
Very great course. Lots of rich information.
WiltonCivil Firefighter

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