Marketing Project Manager Training
This course equips you with essential Marketing Project Manager skills for leading impactful B2B marketing launches. You will learn to track KPIs, develop campaign strategies, manage timelines, implement RACI planning, optimise channel mixes, and control risks. These abilities enable you to guide cross-functional teams towards achieving tangible marketing outcomes with confidence and precision.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
Gain hands-on skills to plan and execute effective marketing launches from beginning to end. Set clear goals, outline customer journeys, create practical schedules, and assign roles using RACI matrices. Master coordinating marketing channels, implementing tracking and attribution systems, reporting key performance indicators, handling risks with reliable strategies, and improving results through systematic testing and escalation procedures.
Elevify advantages
Develop skills
- Master KPIs and sales funnels: quickly set, monitor, and refine MQL, CAC, and pipeline targets.
- Agile planning for launches: develop concise B2B timelines, milestones, and countdown schedules.
- Lead cross-functional teams: implement RACI frameworks and unite product, sales, and marketing efforts.
- Strategise channels and messaging: align content and tactics throughout the entire B2B customer funnel.
- Manage risks and performance: identify problems early and carry out swift optimisations.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
As suas aulas são perfeitas. Adquiri o pacote de um ano e, finalmente, tenho a oportunidade de acompanhar diversos temas do meu interesse sem precisar mudar de plataforma... agradeço por tudo o que fazem, já recomendei vocês a outras pessoas...

Giulio CarloAluno de Marketing Digital
Eu gosto de como as lições são direto ao ponto e como eu consigo alterar capítulos e pular conteúdos que não preciso.

Mariana FerresAluna de Fotografia
Gosto do conteúdo e do modo de apresentação e transcrição de vídeos, o que acelera o processo!

Luciana AlvarengaAluna de Design de Unhas
A plataforma é rápida, simples de usar. A diversidade de conteúdo e os vídeos complementares ajudam muito no aprendizado.

Giulio CarloAluno de Engenharia de Prompt
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