Ideas Course
Ideas Course equips marketing professionals with skills to create science-backed, sustainable skincare campaigns. It transforms audience research into compelling ideas, social-first content, user-generated content, and measurable growth on platforms like Instagram, TikTok, email, and websites. Learners master quick research, brand voice definition, creative concepts, channel tactics, campaign templates, rollout plans, and performance tracking for repeatable engagement.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
Ideas Course teaches rapid research of sustainable D2C skincare audiences, defining science-backed transparent brand voice, and converting insights into unique creative concepts. It covers tailored tactics for Reels, TikTok, email, community initiatives, and websites, plus ready campaign templates, rollout strategies, and easy measurement tools to boost engagement and consistent results.
Elevify advantages
Develop skills
- Social-first research: spot skincare trends fast with real audience data.
- Brand positioning: craft science-backed, sustainable messaging that converts.
- Big idea development: build UGC-ready concepts for TikTok, Reels, and email.
- Campaign playbooks: launch plug-and-play skincare challenges and micro-influencer kits.
- Performance optimization: track social KPIs, A/B test, and refine in 4-week sprints.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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