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Go-To-Market Strategy Course

Go-To-Market Strategy Course
from 4 to 360h flexible workload
valid certificate in your country

What will I learn?

This Go-to-Market Strategy Course teaches you to craft a compelling value proposition, target US SMB e-commerce customers through segmentation, and estimate market size using reliable data. You will learn to structure pricing and packaging for subscription SaaS, choose optimal acquisition channels and partnerships, execute a 90-day launch plan with defined KPIs, handle risks and compliance for AI tools, and create a roadmap for long-term sustainable growth.

Elevify advantages

Develop skills

  • GTM market sizing: master TAM/SAM/SOM and precise SMB e-commerce segmentation.
  • SaaS pricing: create tiers, models, and discounts to increase recurring revenue.
  • Value proposition and positioning: convert AI features into compelling, conversion-focused messages.
  • Channel strategy: select and optimise high-ROI acquisition and partner channels quickly.
  • Launch analytics: establish KPIs, monitor funnels, and refine GTM within the first 90 days.

Suggested summary

Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

I was just promoted to Intelligence Advisor for the Prison System, and the course from Elevify was crucial for me to be chosen.
EmersonPolice Investigator
The course was essential to meet my boss's and the company's expectations.
SilviaNurse
Very great course. Lots of rich information.
WiltonCivil Firefighter

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