Fundamentals Of Marketing Course
Gain core marketing skills through launch campaign planning, competitor research, value proposition development, and 4Ps optimisation. Target ideal audiences, develop compelling messages that convert, and monitor key metrics to fuel business growth and success in competitive markets.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
This course equips you with key marketing basics to craft strong value propositions, create targeted messages for sales funnels, and execute effective product launches. You'll master the 4Ps for items like smart water bottles, audience segmentation, competitor analysis, and performance monitoring using easy metrics, dashboards, and tests for swift improvements.
Elevify advantages
Develop skills
- Campaign planning: Create targeted launch strategies for major digital platforms.
- Market research: Conduct quick competitor and customer analysis for informed choices.
- Value proposition: Develop clear, unique messages that stand out effectively.
- Marketing mix: Utilise 4Ps to price, place, and promote products powerfully.
- Performance tracking: Set up simple dashboards, track KPIs, and refine quickly.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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