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Brand Positioning Course

Brand Positioning Course
from 4 to 360h flexible workload
valid certificate in your country

What will I learn?

Gain skills to pinpoint a clear single-minded benefit, select ideal emotional or functional angles, and support them with strong proof points. Develop precise customer personas, write targeted positioning statements, pick optimal reference frames, and use simple research to study rivals and form actionable strategies for instant use.

Elevify advantages

Develop skills

  • Map competitor insights: transform quick online research into smart positioning actions.
  • Write positioning statements: create concise 3-5 line brand stories for internal use.
  • Design customer personas: develop and check simple, job-to-be-done focused profiles.
  • Craft single-minded benefits: pinpoint one strong emotional or functional promise.
  • Develop RTBs: turn product features into short, convincing proof for your messages.

Suggested summary

Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

I was just promoted to Intelligence Advisor for the Prison System, and the course from Elevify was crucial for me to be chosen.
EmersonPolice Investigator
The course was essential to meet my boss's and the company's expectations.
SilviaNurse
Very great course. Lots of rich information.
WiltonCivil Firefighter

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