Commercial Marketing Course
Gain expertise in commercial marketing through a full guide on choosing channels, running A/B tests, analysing funnel metrics, and handling a $50K media budget. Master audience segmentation, campaign optimisation, and achieving tangible ROI in both B2B and B2C environments, empowering data-led growth strategies for Kenyan businesses.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
This course equips you with a hands-on system to manage and optimise a $50,000 monthly marketing budget, identify exact customer groups, and select ideal paid, organic, and owned channels. You will learn to build sales funnels for B2B and B2C, compute CPA and ROI, measure key performance indicators, and conduct organised tests to confidently distribute resources and grow outcomes using solid data insights.
Elevify advantages
Develop skills
- Data-driven testing: conduct A/B tests and quickly scale successful campaigns.
- Channel strategy: select, plan, and refine high-return SaaS marketing efforts.
- Budget mastery: distribute a $50k media budget and adjust spending based on performance.
- Funnel analytics: design B2B/B2C funnels and monitor CPA, LTV, and ROI effectively.
- Pro audience segmentation: create B2B/B2C customer profiles and target offers to specific pains.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
As suas aulas são perfeitas. Adquiri o pacote de um ano e, finalmente, tenho a oportunidade de acompanhar diversos temas do meu interesse sem precisar mudar de plataforma... agradeço por tudo o que fazem, já recomendei vocês a outras pessoas...

Giulio CarloAluno de Marketing Digital
Eu gosto de como as lições são direto ao ponto e como eu consigo alterar capítulos e pular conteúdos que não preciso.

Mariana FerresAluna de Fotografia
Gosto do conteúdo e do modo de apresentação e transcrição de vídeos, o que acelera o processo!

Luciana AlvarengaAluna de Design de Unhas
A plataforma é rápida, simples de usar. A diversidade de conteúdo e os vídeos complementares ajudam muito no aprendizado.

Giulio CarloAluno de Engenharia de Prompt
FAQ
Who is Elevify? How does it work?
Do the courses have certificates?
Are the courses free?
What is the course workload?
What are the courses like?
How do the courses work?
What is the duration of the courses?
What is the cost or price of the courses?
What is an EAD or online course and how does it work?
PDF Course