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Branding Strategies for Brand Repositioning Course

Branding Strategies for Brand Repositioning Course
from 4 to 360h flexible workload
valid certificate in your country

What will I learn?

Gain practical skills to reposition a beverage brand from budget to premium wellness. Master category analysis, precise positioning, messaging frameworks, visual-verbal identities, phased launches, pricing protection, KPI tracking, and risk management for lasting success.

Elevify advantages

Develop skills

  • Develop brand positioning strategies to shift legacy brands to wellness appeal.
  • Conduct consumer research to segment audiences, map occasions, and uncover motivations.
  • Refresh visual and verbal identities including logos and packaging for premium feel.
  • Design messaging frameworks with benefit ladders and proof points that drive sales.
  • Create launch playbooks for phased rollouts, KPI monitoring, and pricing-safe promotions.

Suggested summary

Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

I was just promoted to Intelligence Advisor for the Prison System, and the course from Elevify was crucial for me to be chosen.
EmersonPolice Investigator
The course was essential to meet my boss's and the company's expectations.
SilviaNurse
Very great course. Lots of rich information.
WiltonCivil Firefighter

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