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Data-Driven Marketing Course

Data-Driven Marketing Course
from 4 to 360h flexible workload
valid certificate in your country

What will I learn?

Discover how to transform customer behaviour data into precise segments, create solid data models, and craft high-converting targeted campaigns. Master tracking setup, KPI definition, A/B and holdout testing, plus performance optimisation using intuitive dashboards. Includes ready templates, real examples, and a practical home fitness e-commerce case study for instant application.

Elevify advantages

Develop skills

  • Build effective customer segments from raw data into practical profiles.
  • Design robust A/B tests with clear hypotheses, samples, and success metrics.
  • Track complete funnel performance using pixels, UTMs, and ROI dashboards.
  • Plan precise campaigns aligning audiences, messages, KPIs, and budgets.
  • Apply real market data with solid assumptions and benchmarks for fitness products.

Suggested summary

Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.
Workload: between 4 and 360 hours

What our students say

I was just promoted to Intelligence Advisor for the Prison System, and the course from Elevify was crucial for me to be chosen.
EmersonPolice Investigator
The course was essential to meet my boss's and the company's expectations.
SilviaNurse
Very great course. Lots of rich information.
WiltonCivil Firefighter

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