from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
The CRM and Marketing Course provides a straightforward, hands-on approach to organising data, monitoring results, and creating successful customer lifecycle campaigns. You will learn to set up a tidy CRM data structure, establish key performance indicators, and assess revenue effects. Additionally, you will chart customer paths, implement intelligent grouping, link essential platforms, and adhere to a clear step-by-step plan to introduce, refine, and expand effective CRM initiatives.
Elevify advantages
Develop skills
- CRM segmentation: create dynamic, automated groups that refresh in real time.
- Lifecycle campaigns: develop high-return onboarding, re-engagement, and premium customer sequences quickly.
- Data-driven CRM: monitor customer lifetime value, loyalty, and campaign returns using clear, practical data.
- Channel integration: connect CRM with email, advertising, and website customisation.
- Testing and optimisation: conduct A/B trials and refine CRM campaigns assuredly.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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