Lead Generation Campaign Course
Gain expertise in B2B SaaS lead generation by defining ideal customer profiles, constructing high-conversion funnels, designing compelling offers, and deploying data-backed campaigns on platforms like LinkedIn, Google, email, and content to achieve targets for marketing qualified leads, sales pipeline growth, and revenue increases. This comprehensive course equips you with strategies to drive qualified prospects efficiently and scale your efforts confidently.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
This course teaches you to identify ideal customer profiles and buyer personas, create attractive lead magnets, and develop effective funnel strategies linked to specific goals and performance indicators. You will learn to choose and integrate marketing channels such as LinkedIn, Google, email, and content marketing, improve landing pages and forms to capture quality leads, and monitor results using practical analytics, testing methods, and budgeting tips for quick, informed choices.
Elevify advantages
Develop skills
- Design B2B SaaS ideal customer profiles and buyer personas that drive quick conversions.
- Create effective offers and lead magnets to attract high-intent prospects for demos.
- Implement coordinated lead generation across LinkedIn, Google, and email channels.
- Model funnels and KPIs to predict leads, costs, and pipeline from initial data.
- Optimise lead capture with forms, scoring, and routing tailored for sales success.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
As suas aulas são perfeitas. Adquiri o pacote de um ano e, finalmente, tenho a oportunidade de acompanhar diversos temas do meu interesse sem precisar mudar de plataforma... agradeço por tudo o que fazem, já recomendei vocês a outras pessoas...

Giulio CarloAluno de Marketing Digital
Eu gosto de como as lições são direto ao ponto e como eu consigo alterar capítulos e pular conteúdos que não preciso.

Mariana FerresAluna de Fotografia
Gosto do conteúdo e do modo de apresentação e transcrição de vídeos, o que acelera o processo!

Luciana AlvarengaAluna de Design de Unhas
A plataforma é rápida, simples de usar. A diversidade de conteúdo e os vídeos complementares ajudam muito no aprendizado.

Giulio CarloAluno de Engenharia de Prompt
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