Conversion Course
Conversion Optimisation Course equips marketers with a comprehensive guide to enhance conversion rates, ROAS, and LTV through benchmarking, funnel analysis, A/B testing, and straightforward reporting, transforming struggling campaigns into strong revenue drivers.

from 4 to 360h flexible workload
valid certificate in your country
What will I learn?
This course provides a practical framework to improve conversion rates, ROAS, and revenue. You will learn to establish clear goals, identify key conversions, analyse customer funnels, pinpoint drop-offs, and implement effective strategies for email, paid social, search, and website optimisation. Additionally, you will gain expertise in essential metrics, benchmarking, testing methods, and reporting to roll out a powerful 90-day improvement plan swiftly.
Elevify advantages
Develop skills
- Set realistic ROAS, CPA, and CVR targets using conversion benchmarking.
- Diagnose funnels to identify and resolve drop-offs in UX, tracking, and channels.
- Apply tactical CRO strategies for email, offers, and landing pages to boost ROAS.
- Calculate key metrics like CAC, LTV, AOV, and payback periods confidently.
- Create executive reports that simplify complex data for leadership decisions.
Suggested summary
Before starting, you can change the chapters and workload. Choose which chapter to start with. Add or remove chapters. Increase or decrease the course workload.What our students say
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